Strategy development
(Soft copy to be uploaded
on BB AND hard copy along with a FULL safeassign report need to be submitted)
Use the Theory relating to
Adaptation, Aggregation and Arbitrage to explain how companies from the
following industries have used this theory for the pursuit of their businesses:
•
Computer industry (hardware or software) please choose this topic for
articles
• ICT industry (Information Communications Technology)
• Pharmaceutical industry
• Food / Beverage industry
• Steel Industry
This is a group
assignment. Every member of the group is expected to be able to discuss
all areas of the report. You should meet many times and discuss the
issues identified in the report.
Suggested Structure:
• Body: a paragraph heading for each of Adaptation, Aggregation
and Arbitrage containing discussion of ideas using your research outcomes of
the 4 companies studied. OR you can
focus on the industry-level analysis using the 4 companies researched. How has
each industry been pursuing some or all the elements of the ‘AAA’ framework?
Use the table below as a guide.
|
Computer Industry (Companies A, B) |
|
|
Adaptation |
|
|
Aggregation |
|
|
Arbitrage |
You do not need to define
the concepts. Descriptive material has negligible value and should be
avoided. We are seeking analysis, discussion and recommendation, enriched
by ideas found in journal articles.
In business you will be
expected to produce short well-argued reports. This is where you
demonstrate that skill.
All ideas in the report
must be referenced using Harvard Referencing (in-text citations and full
references at the back).
Assessment Criteria:
• Demonstrated knowledge of the Model ‘AAA’ (
/8)
• Capacity to apply this model to the companies/industries of your
choice ( /5)
• The quality of the discussion and evaluation of the issues
identified ( /3)
• The analysis and integration of ideas from journal articles and
research materials ( /3)
• The correct use of Harvard Referencing throughout the report
(the source of all ideas must be identified) ( /1)
